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| The
Paul Penders e-Newsletter: April 2007 |
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Paul
Penders Wins New Product Award
Early
this year, Paul Penders was recognized by Natural Health
Magazine with an award for Best New Product. Each year,
the magazine reviews hundreds of new products and
selects only a handful that it believes offer superb
results with truly natural ingredients.
First
begun in 2005, the magazine’s Natural Beauty Awards
honor the best and most innovative beauty and personal
care products of the year, focusing on brands that offer
true benefits through natural and nurturing ingredients.
These include products that nourish,
refresh and adorn through natural and botanical
ingredients or though the addition of vitamins, minerals
and other nutrients. Winners are selected based on the
inclusion of natural or nature-derived ingredients,
support of scientific research and user-verified
results, by a three-part judging panel comprised of
readers, select members of the Natural Health Advisory
Board and Natural Health editors.
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Reports
Highlight Need for Safer Cosmetics
According to
socialfunds.com, both consumers and investors are
increasingly asking about cosmetic product safety.
Consumers are worried that they’re putting toxic
products on their skin while investors wonder about
legal liabilities the products’ manufacturers may
face.
Three new
reports on toxic cosmetics shed new light on these
problems.
The Investor
Environmental Health Network’s February 2007 report,
"Beneath the Skin: Hidden Liabilities, Market Risk and
Drivers of Change in the Cosmetics and Personal Care
Products Industry" focuses on the cosmetic industry's
lack of regulation in the U.S. The report states that
the FDA only regulates nine ingredients in cosmetics.
The FDA only takes action when cosmetic companies
themselves report consumer exposure to
chemicals.
At the same
time, Innovest Strategic Value Advisors released a
report called, "Cross-Cutting Effects of Chemical
Liability from Products". This report says that
consumers are becoming concerned about the level of
toxic chemicals in personal care products and cosmetics,
and are increasingly buying products that don’t contain
these ingredients.
The third
report, "Toxic Chemicals, Asian Investors are at Risk,"
was released January 2007 by the Association for
Sustainable & Responsible Investment in Asia. This
report notes that Asia has lagged behind chemical
reforms passed in other areas of the world, so that
products manufactured in Asia often contain even more
harmful ingredients than those produced in the U.S. or
Europe.
Concerns over
toxic chemicals in products come from recent scientific
studies of the effects of chemicals on the body. The
common ingredient phthalate has been linked to
underdeveloped reproductive organs in males. Another
area of concern is the cosmetics industry’s use of
nano-particles that can enter the bloodstream and cause
tissue damage.
In 2005, the European Union
passed a law banning over 1,000 chemicals for use in
cosmetics. The same year, California Governor Arnold
Schwarzenegger signed the California Safe Cosmetics Act
of 2005 which requires companies to report the
ingredients in their products. Similar legislation is
pending in at least five other states including
Washington, Oregon, Maryland, New York, and
Massachusetts.
Companies’ responses to this
mounting pressure vary. Over 500 personal health care
and cosmetic companies have signed the Campaign for Safe
Cosmetics’ pledge called Compact for Global Production
of Safe Health and Beauty Products. When companies sign
the pledge they promise to replace hazardous materials
with safer alternatives within three years.
Other
manufacturers, however, are defending their current
practices, hiring former FDA employees, and lobbying
heavily against state regulation. Many of the larger
cosmetic companies have not signed the Compact, but
instead have created the Consumer Commitment Code which
works with companies to create an ingredient review
process with voluntary reporting to the FDA. Procter and
Gamble was one of the companies to sign this code.
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New
Product: Paul Penders Herbal Moist Soap
Did you know that 99% of all soaps,
even the most expensive, contain dangerous
chemical residues as a result of the
manufacturing process? These chemicals can
irritate the
skin, and are especially harmful for dry or
sensitive skin. Because of this, people with these skin
types have been advised not to use
soap.
But no longer! Paul Penders is excited to introduce new
Herbal Moist Soap made frozen from 100%
natural ingredients.
This isn't an ordinary
"soap"...it's a piece of art...a truly unique, high
quality product made with the finest natural ingredients
for a pure anti-bacterial effect. It's so gentle, it can
be used for the dryest and most sensitive
skin!
This amazing soap is produced in
freezing conditions to protect the fine and very
expensive natural extracts such as propolis. This
ensures that these ingredients will remain at full
strength, and not lose their active healing
capabilities. During the manufacturing process, ice
actually forms around each mold!
Paul Penders Herbal
Moist Soap is produced from the purest palm and
coco oils with additional active ingredients such
as:
-
Organic LevensESSENTIE
Gold 22 Herbal Extract,
- Yogurt
Extract,
- Electro
Colloidal Silver and Gold,
-
Chlorophyllin,
- Other
Essential Oils.
This combination
of ingredients, combined with Paul Pender's unique
frozen manufacturing process, makes Paul
Penders Herbal Moist Soap
the most wonderful and SAFE
soap on earth.
You'll be amazed by the luxurious FEEL and RICH
gentle
foam this soap produces, and inspired by
the natural aroma of fresh rosemary and pine.
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Opening
of Hangzhou Factory
Paul Penders
new Chinese manufacturing facility is on schedule to
open this spring in Hangzhou,
China. The site was selected for its
central location in Asia as well as the abundance of
natural ingredients found in Hangzhou’s pure and
untouched hills. One of these ingredients, green tea, is
a potent antioxidant now included in Paul Penders
LevensESSENTIE™.
Last month, two of the first employees
from the Hangzhou factory traveled to Paul Penders
headquarters in Langkawi for training.
Special emphasis was placed on creative product
development, so that in addition to producing the
established Paul Penders line, the
Hangzhou location can develop natural
products designed specifically for Chinese
consumers.
Paul Penders’ expansion into China follows
a trend in the global cosmetics industry. In November
2005, for example, Estée Lauder announced the opening of
a new research facility, The Estée Lauder Companies
Innovation Institute, in Shanghai,
China. |
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